
CALL FOR ENTRIES
October 2 – January 25, 2024
Finalist Announcement: Feb 20 7:30pmCST
Event Date: Saturday, April 20, 2024 @ ABS
The most badass beauty show in the Midwest.
Be yourself and make lasting connections in a face-to-face environment. Gain access to trends and knowledge today's salon owners need, but you’ll also get something much more — inspiration.
This show is a place to remind yourself of why you should be proud. Inspiring reinforcement through thoughtful conversations with forward-looking beauty pros. We’re in this together.
Tickets Available Now
Your 3-day ticket includes all access entrance to three competitions.
Also available: Salon Pricing | 1-Day Ticket | Student Pricing

inspiring beauty show packed with badass hair and original people.
Learn a few new tricks, see some neat demos, and find your happy again. Everyone welcome. Come as you are.
Tickets Available Now!
April 20-22, 2024
Immerse yourself in three days of the midwest’s largest beauty show. You’ll have access to over 20,000 licensed beauty professionals in robust workshops, enriching training sessions, and countless opportunities to meet with some of the most renowned beauty professionals in the industry.
- Earn your CEUs through 40+ educational classes
- Apply the latest trends in the makeup & skincare shows
- Interact with exhibitors from the US, Canada, and Italy
Experience exceptional speakers and immerse yourself in the latest industry trends.
Transform your salon with this one amazing event.
Tickets Available Now
Your 3-day ticket includes all access entrance to three competitions.
Also available: Salon Pricing | 1-Day Ticket | Student Pricing
Donald E Stephens Convention Center, Rosemont, IL
Located in the heart of the Entertainment District, the Donald E. Stephens Convention Center offers world class hotels, excellent dining options, and superb retail shopping opportunities.
Celebrate the beauty industry

Global Image Awards
Celebrate the passion and artistry of professional and emerging stylists in an image and video competition that features professional and student categories.

Skincare at ABS
America’s Beauty Show is the largest annual event in the US for the Professional Beauty Industry. Exhibit or attend Skincare at ABS and discover classes, products, brands and state of the art equipment only offered at ABS.

President’s Party
Get ready for a night of glitz, glam, and hair-raising excitement! Join the ABS President's Party to rub elbows with industry legends and walk the red carpet like a true VIP. Hosted by Cosmetologists Chicago President, Robert Passage.
ABS 2023 Video Gallery

I believe in the power of meeting in person.
The right relationships provide a powerful connection that is both rewarding and inspiring.
They help us to feel understood, valued, and appreciated on a level that can never be replicated through technology or social media.
When we are in the presence of “our people,” we feel a sense of connectedness that cannot be matched by any other experience.
I want you to come to the show and cultivate those relationships that bring you joy and happiness. Work hard to keep them strong and cherish them as the precious gifts that they are.
You never know what kind of magic they may bring into your life.
Frank Fulco, CEO | America’s Beauty Show
P.S. Feel free to email me directly if you have any questions. I read and respond to every email.
Cutting Tips For Curly Clients
Pregnancy-Safe Skincare: The Ingredients To Avoid and The One's To Add To Your Routine
Go Behind the Scenes of the 2024 ABS Collection with The Ulta Beauty Pro Team
Frequently Asked Questions
Do I need to print my badge?
Is the convention center wheelchair accessible?
Can I talk to a real person to get my questions answered?
I received my confirmation email, how do I get my badge?
Where can I park?