America's Beauty Show presents ColorAmerica® at ABS, the finest color education in the industry!

Price KEY: 
EB: EARLY BIRD (By 2/28)  F: FULL (After 3/1)


All exhibitors, workshops, artists, presenters, times & locations are subject to change without notice.
An ABS exhibit floor ticket is required to purchase any workshop or special event ticket.



"All those of us who color hair, are part of a TRIBE.
We share the same concerns, stresses, joys and desire to satisfy and to 
create.

As we hold hands, we enjoy the energy and friendship we share.
Our business is wonderful... exciting.. and very 
unique.
Be a part of celebrating exactly WHO we are in this beautiful business!" 

- Beth Minardi 

  


 

     



with Beth Minardi

General Seating + Afterglow

Sunday, March 31

1pm - 4pm  |  2 CEHs  |  SE-701

$79

1pm – 3pm – Presentation

Two hours of pure hair color spectacle

You'll Learn:

  • A brief "Status of the current hair color business in the USA
  • Exploration of hair structure and how color affects each part of the hair
  • Discussion of chemical compounds/science of color, and "why" they are a part of the hair color story
  • Step by Step demonstration on two very interesting "salon type" hair color changes
  • Presentation of three FAB 'on trend" hair color examples
  • Complete discussion on formulations, colors used, application techniques used to create our "looks
  • Our "colorful business." Concepts suggested to support and to increase hair color business growth in today's salon

    Asked and Answered...

    WHY are various types of hair color created?  HOW are they used to create beautiful results every time? WHY does hair react as it does to various hair color applications?

    Our "ROVING MICROPHONE allows Beth to answer all the hair color questions you might have.  Be a part of this
    interactive, inspiring and career-enhancing two hours of in-depth hair color education, designed to elevate our understanding
    of the competitive, scientific, and artistic world of salon professional hair color.

    Learn Beth"s Top NEVER FAIL FORMULAS every salon professional NEEDS to create flawless results, and happy clients, every single time.

3pm – 4pm – Afterglow
Up close photo op interaction with Beth, her team and models

 


 

        

 

 



with Beth Minardi
Champagne Seating + Afterglow

Sunday, March 31
1pm - 4pm  |  2CEHs  |  
SE-702

$125

1pm – 3pm – Presentation

Two hours of pure hair color spectacle

You'll Learn:

  • A brief "Status of the current hair color business in the USA
  • Exploration of hair structure and how color affects each part of the hair
  • Discussion of chemical compounds/science of color, and "why" they are a part of the hair color story
  • Step by Step demonstration on two very interesting "salon type" hair color changes
  • Presentation of three FAB 'on trend" hair color examples
  • Complete discussion on formulations, colors used, application techniques used to create our "looks
  • Our "colorful business." Concepts suggested to support and to increase hair color business growth in today's salon

    Asked and Answered...

    WHY are various types of hair color created?  HOW are they used to create beautiful results every time? WHY does hair react as it does to various hair color applications?

    Our "ROVING MICROPHONE allows Beth to answer all the hair color questions you might have.  Be a part of this
    interactive, inspiring and career-enhancing two hours of in-depth hair color education, designed to elevate our understanding
    of the competitive, scientific, and artistic world of salon professional hair color.

    Learn Beth"s Top NEVER FAIL FORMULAS every salon professional NEEDS to create flawless results, and happy clients, every single time.


 3pm – 4pm – Afterglow

Up close photo op interaction with Beth, her team and models

 

 

 



       

A SPECIAL ABS HAIRCOLOR EVENT!

Backstage with Beth

Saturday, March 30
10am - 4pm  |  5 CEHs  |  
SE-700


$299   |   LUNCH IS INCLUDED  |  FREE Products Offer

LIMITED SEATING AVAILABLE

CEH: 5 hours

You'll Learn:

  • All day in Beth's model room observing how she prepares for the stage.
    This special Saturday session provides color professionals and educators the chance to be a ‘fly on the wall’ as they OBSERVE how we ‘write’ our show, prepare for the class and color hair using my techniques and
  • Beth Minardi Signature Shades

  • Relax and learn what it is to be ‘behind the scenes’, seeing how we ‘build’ an important educational presentation
  • Find out more about Beth at www.bethminardi.net

  • Lunch is included.
    Gourmet, individual salad, artisan roll w/ butter and a chocolate chip cookie for dessert
  • SURPRISE! All attendees get a special treat from Beth!
    Get 8 FREE shades each from demi liquid, demi cream and permanent plus developer, etc.

 

 

 


 

        

 


Hands-On - Includes Mannequin

Painting Balayage 2.0! 
with
Candy Shaw, aka the Balay Lama

Sunday, March 31
9am - 12noon 
CE-3002

 

EB $229  F $259

CEH: 3 hours

You'll Learn:

• Fresh balayage tips, tricks, tools, and techniques to refine and expand their balayage skills
• Fundamental aspects of proper consistency, brush stroke and saturation, leaving you confident to convert all of your foil clients over to balayage 
• Color melting, bowlayage™, skimming, backfold, pancake, foil conversion, minking™, riding the ridge and more

Supplies INCLUDED: 
Mannequin, education handout, diploma, and Sunlights ‘swag bag’
NOTE: Each student registered for class will be automatically entered into a drawing to win a FREE ‘Shadow Day’ with Candy Shaw in Atlanta, GA. Details for the drawing will be discussed in the class




     

Wayne Tuggle

Look & Learn

Cutting to Enhance Your Color
with
 Wayne Tuggle

Sunday, March 31
10am - 11:30am 
CE-3011

EB $84  F $98
CEH:
1.5 hours

You'll Learn:

• Finishing techniques to enhance your color creations 
• Every day trends using blending techniques
 


 



     

George Alderete

Look & Learn

The Creative Color Process
with
George Alderete

Sunday, March 31
12noon - 1:30pm 
CE-3018

EB $84  F $98
CEH: 1.5 hours


You'll Learn:

• The steps it takes to evolve into your creative color process
• How customizing your color application and formulation is redefining deconstruction as the new construction 
• Hair color techniques that can easily translate into any look your clients desire, from beautiful, fashionable classics to editorial and avant-garde
 


 



      

George Alderete

Hands-On - Includes Mannequin

Colorboygeo Color Collection  
with
George Alderete 

Monday, April 1
9am - 12noon CE-4000

EB $198  F $234
CEH: 3 hours


You'll Learn:

• Beyond balayage with advanced foil placement ad free-hand painting combined in one application
• How customizing your color applications will create incredible seamless dimensional color
• Techniques that can easily be translated into any look your clients desire, from beautiful modern classics to fashion and editorial color

Supplies to Bring: 

Gloves, apron, hi-lighting comb, round brushes (all sizes), notepad and pen​


 


               



Mireya Villarreal & Ryan Weeden

Look & Learn

Foilayage, Business, Branding and Empowerment 
with
Mireya Villarreal & Ryan Weeden

Sunday, March 31
10am - 12noon 
CE-3010

EB $84  F $98
CEH: 2 hours


You'll Learn:

• How to sharpen your Balayage skills, and leave you feeling empowered with the confidence you need to conquer challenges in your everyday life, business, or career path
• How to create high-impact color fast, sectioning strategies, proper toning and root shadowing, ways to achieve extra lift for a brighter blonde, how to melt colors smoothly and so much more
 


 



      

Tom Dispenza

Look & Learn

The Chemistry Behind Hair Color
with
Tom Dispenza

Monday, April 1
12noon - 1:30pm 
CE-4013

EB $58  F $69
CEH:
1.5 hours

You'll Learn:

• Haircolor stages of tonality, coloring and lightening 
• Why color charts are sometimes wrong
• The real facts of color, not the hype
 


 



     
Daniel G Tetreault

Look & Learn

How To Turn Them Platinum! & VIP Access TAOTAM Awards - Platinum*
with
Daniel G Tetreault (@hairlikeaboss), The Unicorn Tribe (@theunicorntribe) 

Saturday, March 30
11am - 1pm 
CE-3000

EB $58  F $69
CEH: 2 hours


You'll Learn:

• LIVE DEMO by @hairlikeaboss & Taotam Awards Contestants
• Walking through the hair; and understanding best starting point and approach to starting the process. 
• Understand what strength of lighteners to use as you cover globally over the head.
• The Understanding of Saturation and Timing 
• Pre toning at the tint & toning at level or over toning for fade
• Client Maintenance and refreshing at home 
• Contestant mentoring of The Unicorn Tribe TAOTAM AWARDS “Platinum Category” & “Creative Color Category”
• VIP SEATING TO THE TAOTAM AWARDS SHOW
• Students will receive VIP ACCESS to the contest as it unfolds
• Platinum Category and Creative Color Category tickets available for purchase as a combo - SAVE $24!

Visit our new @taotamawards on Instagram


 



     
Alix Maya

Look & Learn

VIP Access TAOTAM Awards - Creative Color*
with
Alix Maya (@alix_maya), The Unicorn Tribe (@theunicorntribe) 

Saturday, March 30
1pm - 3pm 
CE-3015

EB $58  F $69
CEH: 2 hours


You'll Learn:

• LIVE DEMO by @theunicorntribe Founder and CEO @alix_maya 
• Learn @alix_maya AWARD WINNING SECTIONING TECHNIQUE 
• Understanding color story and formulation 
• Foundation and toning for Creative Color
• Understanding application and saturation for the best outcome possible
• Color placement selection, color distribution and understanding and planning for the fade
• Contestant mentoring of The Unicorn Tribe TAOTAM AWARDS “Platinum Category” & “Creative Color Category”
• VIP SEATING TO THE TAOTAM AWARDS SHOW
• Students will receive VIP ACCESS to the contest as it unfolds
• Platinum Category and Creative Color Category tickets available for purchase as a combo - SAVE $24!

Visit our new @taotamawards on Instagram


 


     
Daniel G Tetreault & Alix Maya

Look & Learn

BOTH WORKSHOPS! - VIP Access TAOTAM Awards - Platinum & Creative Color*
with
Alix Maya & Daniel G Tetreault (@alix_maya & @hairlikeaboss), The Unicorn Tribe (@theunicorntribe)

Saturday, March 30
11am - 3pm  
CE-3034

EB $92  F $129
CEH:
4 hours

You'll Learn:

• LIVE DEMO by @hairlikeaboss & Taotam Awards Contestants
• Walking through the hair; and understanding best starting point and approach to starting the process. 
• Understand what strength of lighteners to use as you cover globally over the head.
• The Understanding of Saturation and Timing 
• Pre toning at the tint & toning at level or over toning for fade
• Client Maintenance and refreshing at home 
• LIVE DEMO by @theunicorntribe Founder and CEO @alix_maya 
• Learn @alix_maya AWARD WINNING SECTIONING TECHNIQUE 
• Understanding color story and formulation 
• Foundation and toning for Creative Color
• Understanding application and saturation for the best outcome possible
• Color placement selection, color distribution and understanding and planning for the fade
• Contestant mentoring of The Unicorn Tribe TAOTAM AWARDS “Platinum Category” & “Creative Color Category”
• VIP SEATING TO THE TAOTAM AWARDS SHOW
• Students will receive VIP ACCESS to the contest as it unfolds
• Platinum Category and Creative Color Category tickets available for purchase as a combo - SAVE $24!

Visit our new @taotamawards on Instagram

 

 


The Chicago Cosmetologists Association, Inc. is an approved sponsor of continuing education 
by the Illinois Department of Finance and Professional Regulation (license #190-00101).

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