For press and media inquiries,
please contact:
Megan Goggin, Vice President of Marketing
megan.goggin@americasbeautyshow.com
press@americasbeautyshow.com
For more details, visit americasbeautyshow.com and follow us on social media.
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ABS27 Press Conference
Step inside the creative world of America's Beauty Show 2027 through an interactive art gallery experience! Those that attended were able to check out new brands coming, see who will be educating, take pictures with live models, win prizes and merch, receive free goodies from our health and wellness brands, and so much more!
STAFF PROMOTIONS
Join us in congratulating Don Wismer (center) and Lisa Wandel (right) in their recent promotions with Cosmetologists Chicago and America's Beauty Show. Don Wismer has been promoted to Vice President of Education, and Lisa Wandel has been promoted to Vice President of Operations.
EDUCATION AT ABS
We are so excited to partner with Olaplex, SalonCentric, Aveda, TikTok and more to bring education to a whole new level. These brand-exclusive classes will feature your favorite artist right on the show floor in a silent-disco type format.
ABS2027 SIZZLE REEL
Get ready to feel the PULSE of beauty at America's Beauty Show 2027, April 3–5! This year's theme celebrates the energy, creativity, innovation, and connections that keep our industry moving forward. From inspiring education and live competitions to exciting brand experiences, groundbreaking trends, and unforgettable moments, ABS PULSE 2027 will bring the beauty community together like never before. Get a sneak peek at what's coming as we turn up the energy and celebrate the heartbeat of professional beauty!
COMING TO ABS 2027
Stay tured for an industry first as ABS partners with Disbeaute to provide live streaming classes at ABS 2027!
AMERICAN BEAUTY VISION AWARDS
The American Beauty Vision Awards and America’s Beauty Show share a commitment to creativity, excellence and community. Together, we celebrate talent, support mentorship and create opportunities for artists, educators and brands to connect and grow. Through support for ABS and the Global Image Awards, this partnership brings our communities together to lift one another up and strengthen the beauty industry.
PERFECT CORP BRINGS AI TO BEAUTY
Imagine a client exploring a new hair color on your salon website before their appointment. Instead of starting with an uncertain idea, the consultation can begin with a visual starting point and a conversation about what is possible. Perfect Corp.’s artificial intelligence (AI) and augmented reality (AR) technology allows users to virtually explore hair colors, cuts, styles and makeup looks. For salon professionals, that creates a new way to discuss services and help clients feel more confident about their choices. For beauty brands, it offers a more personal way to introduce products and support purchase decisions. A virtual preview starts the conversation; the professional guides the recommendations and achievable
results.
