Makeup artists find their way to artistry from many career paths, and success stories are as varied as a smoky eye. In this first-time Main Stage presentation at The Makeup Show Chicago,  Makeup Stylist, Artist, and Entrepreneur Yaneek Proctor, tells us her tale and lets us in on what led her to build her own media presence, makeup career, and beauty brand. With a résumé that includes associations with significant runway shows, editorial work, and feature stories with some of the industry’s biggest publications and a background in communications and broadcasting, Yaneek has an innate understanding of the role of a makeup artist. In this Main Stage presentation, she will share her thoughts on how you can build your career and be better at branding and offer insight into upcoming trends. Yaneek will show you some of the makeup tips that made her a viral sensation and share ideas on what every artist needs to know to become the most successful artist they can be.