Nick Arrojo

Nick Arrojo

Nick Arrojo Bio Nick Arrojo, a celebrated hairdresser and industry icon, is renowned for his innovative razor-cutting technique. He is the Inventor and pioneer of a creative precision-based method designed to craft fashionable, wearable styles, providing stylists unparalleled creative freedom and versatility. Raised in Manchester, England, Nick began his journey as an apprentice at Vidal Sassoon, where his talent and vision propelled him to become the youngest-ever Creative Director at Vidal Sassoon. After moving to the United States, Nick founded ARROJO NYC, a multifaceted and award-winning independent hairdressing brand headquartered in SoHo, New York City. The ARROJO brand encompasses education, cutting-edge hair care products, and a salon that exemplifies the art of modern hairdressing. Over his illustrious 30-year career, Nick’s work has graced the pages of countless fashion magazines. He was also the hairstyling host on TLC’s hit TV show What Not to Wear for seven seasons, solidifying his status as a household name. Nick’s accolades include the prestigious Behind the Chair’s Stylist Choice Platform Artist of the Year and the Global Salon Business Award for Salon Entrepreneur of the Year. Beyond the awards, he is admired for his down-to-earth demeanor and unwavering commitment to empowering fellow stylists. Nick inspires hairdressers worldwide through his teachings, offering practical techniques that elevate their craft. Nick's influence extends beyond the salon. His product line, ARROJO, and his American Wave service, which creates natural-looking waves and curls, highlight his commitment to innovation and client-centric solutions. He has also worked with notable clients, including supermodels Melissa Keller and Yamila Diaz, actors Minnie Driver and Liev Schreiber, and musician Bryan Adams.