Look Who's Coming
You love ABS not only because we provide you access to product information and beauty training classes, but also because we deliver the celebrities who inspire you most. From hair to nails to cosmetics, prepare to be star-struck!
New this year, we also have TikTok stars presenting unique panel discussions. Come meet them in person! You’ll learn how they have attained success with their followings, pro tips on how to create content, develop partnerships, and build their business while maintaining a healthy work/social media balance.
And of course we’ll have live runway events throughout the show. These are exciting, high-energy presentations with the industry’s biggest names:
Sam Villa
Dyson
Moroccanoil
Ulta Beauty Pro Team
SalonCentric
And more!!
The Beauty Innovation Stage: Techniques and business combined in an intimate setting allowing you to get up close and personal to learn.
The Barber Connection: A vintage-styled stage featuring your favorite barbers creating the newest looks in the round.